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Sales Planning

Anticipate demand, manage targets and optimize pricing strategies with Anaplan and Beyond Plans. Connected Sales & Marketing planning for greater consistency and performance.

Planification commerciale avec Anaplan et Beyond Plans

Reliable Forecasts and Responsive Marketing Strategies to Accelerate Sales Performance

Beyond Plans supports Sales and Marketing leaders in transforming forecasts, budgets and action plans. With Anaplan, decisions are based on reliable, shared data.

Sales & Marketing Challenges

Demand volatility and channel complexity require precise performance management. Beyond Plans helps align forecasts, targets and marketing strategies for collaborative and profitable decision-making.

Prévisions & objectifs

Forecasts & Targets

Improve sales forecasts, define targets and adjust action plans in real time.

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Pricing & Margins

Build a consistent pricing strategy and simulate margins by market and channel.

Performance et collaboration

Performance & collaboration

Connect Sales, Marketing and Finance for unified sales performance management.

Sales planning: improving the reliability of forecasts and accelerating growth

Sales planning has a direct impact on a company’s performance. Sales forecasts, pricing, marketing plans: everything hinges on the ability to accurately anticipate demand.

However, organisations are faced with scattered data and poorly aligned processes. Sales forecasts lack reliability, and decisions are often disconnected from the reality on the ground or supply chain constraints.

Structuring sales planning enables sales, marketing and finance to be aligned around a single set of data. Teams manage their targets, adjust their plans and measure their performance in real time.

Thanks to what-if scenarios and rolling forecasts, it becomes possible to simulate the impact of a price, a campaign or a market change on turnover and margins.

Connected to the supply chain and finance, sales planning becomes a driver of sustainable growth.

Solutions Tailored to Sales & Marketing Teams

Beyond forecasting, Beyond Plans deploys Anaplan to cover segmentation, territory and quota, pricing, forecasting and marketing plans. Decisions rely on consistent, collaborative data.

Des solutions adaptées aux équipes Sales & Marketing

Services Designed for Sales Performance

Our experts combine business consulting and Anaplan integration: forecast framework, CRM/ERP connectors, training and Lemon Learning adoption.

The goal: agile planning and unified revenue management.

Des services conçus pour la performance commerciale

Sales & Marketing Planning FAQ

Discover how Anaplan and Beyond Plans transform sales planning: forecasting, pricing, segmentation, targets and marketing plans.

What is sales planning with Anaplan?

It is an integrated solution that connects Sales, Marketing and Finance. Forecasts, targets, pricing and action plans are managed within a single platform.

How can sales forecasts be made more reliable?

By automating CRM and ERP data collection and simulating what-if scenarios. Forecasts become collaborative and more accurate.

How can Sales and Marketing be aligned?

By centralizing targets, budgets and campaigns in Anaplan. Teams share the same KPIs and jointly prioritize initiatives.

Can pricing strategy be managed in Anaplan?

Yes. Pricing grids can be modeled, rate and mix effects simulated, and prices harmonized globally.

How can adoption by Sales teams be accelerated?

Lemon Learning embeds interactive guides directly into Anaplan, enabling in-context training and faster, sustainable adoption.

Discover Our News & Insights

Client cases, studies and articles on sales planning, pricing and marketing performance with Anaplan. Learn how to gain responsiveness and consistency.

Function

Integrated Business Planning: transforming decision-making to connect strategy and execution

Discover why some Integrated Business Planning initiatives struggle to transform decision-making: an analysis of the role of governance, scenarios, and finance–supply chain alignment.

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Advice

Why Most Income Statements Don’t Enable Decision-Making (And Why This Is Not a Tooling Issue)

Why income statements often create the illusion of control. When figures describe outcomes without explaining them, decisions shift from economic levers to intuition.

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Advice

Managing Workload and Resources: Towards a Decision-Driven Capacity Approach

Manage workload and resources with a capacity-based decision-making approach: anticipate needs, optimise skills and secure strategic decisions with Anaplan and Beyond Plans expertise.

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Discover Our Sales & Marketing Expertise

Looking to secure forecasts and harmonize pricing strategies? Speak with our Anaplan experts to accelerate your Sales and Marketing performance.

Our Other Areas of Expertise

Beyond Plans also supports Finance, Supply Chain, HR, IT and Procurement. Discover how Anaplan connects every function to strengthen collaboration and performance.